A Fireside Chat with the Dean

SJGC Lecture Hall Room 2002

Wednesday

Featuring Hollywood PR Executive and Alumna
Staci R. Collins Jackson ’96, The Collins Jackson Agency

Polishing Your Presence

SJGC Room 3127

Join us as we explore diverse pathways within the industry of graphic design. During this session you’ll learn valuable insights and techniques to chart your career path with precision. We’ll delve into the pivotal role of internships and expert strategies for design students to cultivate, promote their unique personal brand, and secure a competitive advantage. Come with your questions ready. Don’t let this opportunity slip by – seize the chance to refine and elevate your professional presence.

PR -vs- Press: How to Get the Media Attention You Want

SJGC Lecture Hall Room 2002

No matter what your major is, come learn about the different aspects of Public Relations and see how the skills you learn are transferable.  You’ll also learn that relationships are key and hear how the Rattler and NABJ networks help get the job done!

FOIA: The Other Four-Letter Word

SJGC Room 3052

What is it, how to use it, and why it’s a foundation of Journalism. Join this intensive workshop, and take a deep dive.

Colloquium
The Future of AI: Where Diversity, Academics and Content Creation Meet

Charles Winter Wood Theatre, Tucker Hall

Artificial Intelligence (AI) is revolutionizing content creation, introducing new methods and emphasizing the importance of diverse, authentic storytelling. It raises questions about original versus proprietary content, but also simplifies many tasks, as seen in Generative AI creating text and images. The Florida Agricultural and Mechanical University is delving into AI’s workings and implications through a colloquium. The discussion will explore diversity representation and potential job impacts, offering a glimpse into how AI is reshaping the creative realm.

In Living Color: The Power of Producing

SJGC Lecture Hall Room 2002

From newsrooms to studios and writers’ rooms – the power behind the content lies with the producers. But if they are not in the room, how will our stories be told. Join us as we examine the importance of this vital role and how you can break into one of them.

From the Highest of Seven Hills to Hollywood

SJGC Room 2037

Many of the world’s top brands look to make an impact on consumers by partnering with celebrities and athletes to promote their products and services. Leveraging entertainment and your personal network through these types of celebrity partnerships and high-profile events is a proven PR strategy for brands to secure media coverage and social media amplification to, ultimately, influence positive perceptions and generate sales. Join this session to hear how a leading multicultural communications PR firm, led by three SJGC graduates, have gone from Tallahassee to working on brand projects with entertainment tie-ins in New York, LA and yes, Hollywood. More importantly, gain insights on the media relations and influencer-marketing campaigns they used to create successful campaigns.

Beyond the Degree: Where Design Meets Destiny

SJGC Room 3127

Join us for a thrilling discussion with accomplished alumni and industry experts who will share their journeys, insights, and the latest trends in the design field. Gain career advice and find inspiration to shape your own path in graphic design. Get ready to bridge the gap between design education and your professional destiny, beyond the degree.

Keeping it in the FAMUly

SJGC Lecture Hall, Room 2002

Mixing family with business is always a good idea when it comes to these change-making Rattlers. Meet some of FAMU’s most influential and multigenerational sibling duos and trios as they discuss working with family to move their personal and professional brands forward; sharing space to make cultural impact in various industries; and the art of continuing their FAMU family legacy.

The Other Side of PR: The Road Less Taken Public Relations

SJGC Room 2037

Public relations is the art and science of analyzing trends, predicting their consequences, counseling organizational leaders, and implementing planned programs of action that will serve the organization and the public interest. These skills translate in industries beyond the known PR avenues of entertainment and traditional agency.